Instagram seems to work well in a college setting. It would be a great idea to incorporate what the University of Florida did. The college asked what people wanted to see and many asked for behind-the-scenes photos as well as photos of Florida that only students/locals know and visit. It would be a great way to recruit prospective students and keep the alumni in touch with what is going on at their alma mater. Professors could also use Instagram to post the agenda and objective after class ends so students who were sick have an idea of what they need to make up for the class. It could also be a way for professors to keep track of extra credit assignments such as field trips and scavenger hunts. The college can also use Instagram to inform students of various activities that are occurring on and off campus.
Instagram is more engaging and visually appealing than just reading words on a website blog post and announcements post. A picture is worth a thousand words and photos have more of way of grabbing the attention of someone. Instagram can be used in college on a daily basis for educational purposes. College students are hopefully more aware than high school students with the expectations of college and staying on top of their studies as college makes students more independent. High school students are still learning to be responsible for their education whereas college students are well aware they are on their own in college. Technology makes a classroom lecture more fun and engaging and up to date. I believe students are happy and proud their schools are innovative and tech savvy.